GoAir assigns digital mandate to iProspect

iProspect India has bagged the digital media duties for GoAir. 

 

The agency's Mumbai office will handle the media duties which include SEO, SMO and analytics. 

 

Cor Vrieswijk, CEO, GoAir, said, “We are happy to be associated with iProspect. We understand our consumers well and now with in-depth digital insights from iProspect we will be able to further enhance our relationship with customers and drive the business objectives upwards.”

 

Rubeena Singh, CEO, iProspect India, said, “This win is a matter of pride for us. GoAir is one of the finest airlines in India and is going global. We hope iProspect’s experience in driving Business Performance for clients will help the brand strengthen its position of ‘The Smart People’s Airline’ and grow their business further.”