Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 022 69047500
Mar 04, 2021
Google is not killing ID solutions, but has succeeded in sowing doubt
The company's overnight announcement that it would not support ID initiatives led to shock and misunderstanding. Industry experts weigh in on what it really means, and what Google's true motivations are
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 hour ago
Ad block party: Can Google’s AI shut the gate early?
The tech major’s new AI-led regime is pushing ad vetting upstream, giving agencies cleaner inventory but demanding sharper compliance and smarter creative.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
3 days ago
HUL, Honasa settle sunscreen campaign lawsuit
HUL to take down digital versions of the campaign; Honasa removes social media posts making a reference to Lakmé.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
3 days ago
VDO.AI launches cricket-themed ad formats
Aims to help brands deliver 3x consumer engagement for their IPL ad campaigns.
Advertising
3 days ago
Global adspend on news brands forecast to decline ...
Creator journalists and UGC are starting to draw more attention from advertisers wary of potentially distressing content on news brands.
