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Jul 29, 2024
Google says ‘informed choice’ is the future and we are holding them to it
In light of Google's recent cookies announcement, Check My Ads' Arielle Garcia warns that the tech giant's latest privacy decision threatens the advertising ecosystem, urging marketers and publishers to reclaim their power.
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Advertising
11 hours ago
Should agencies ditch CVs when hiring creatives?
By sticking to traditional recruitment methods, agencies are failing to attract a diverse, digitally native talent pool. How much or little is the industry evolving its hiring practices to adapt to modern times and needs?
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Advertising
12 hours ago
Rohit Ohri retires from FCB
Ohri spent eight years at the helm of FCB Group India before being elevated to FCB global partner, and worked closely with global CEO, Tyler Turnbull.
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Opinion
13 hours ago
The role of personalised marketing in a changing ...
As marketing budgets in the restaurant industry have increased—from roughly around 8% to as much as 20% of overall spending—Emerald Dreams' partner notes that the focus has shifted from creativity alone to relevance.
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Awards
15 hours ago
India tops Effie Asia Pacific with 34 wins
The Womb won the 'APAC independent agency of the year' award.
