Advertising Digital
Arielle Garcia
Jul 29, 2024

Google says ‘informed choice’ is the future and we are holding them to it

In light of Google's recent cookies announcement, Check My Ads' Arielle Garcia warns that the tech giant's latest privacy decision threatens the advertising ecosystem, urging marketers and publishers to reclaim their power.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
campaignindia@haymarketsac.com
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Weekend Fun: The Blue Film Festival

1 Weekend Fun: The Blue Film Festival

Campaign India PR Awards 2025: Winners announced

2 Campaign India PR Awards 2025: Winners announced

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

3 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

McKinsey & Co acquires India's ETML

4 McKinsey & Co acquires India's ETML

Bandhan Life banks on humour to decode insurance confusion

5 Bandhan Life banks on humour to decode insurance confusion

Martin Sorrell on 'lack of strategy' at Omnicom and why WPP should be 'broken up'

6 Martin Sorrell on 'lack of strategy' at Omnicom and why WPP should be 'broken up'

Kia's Sonet embarks on a journey of uncharted thrill

7 Kia's Sonet embarks on a journey of uncharted thrill

Brands let women do the talking this International Women's Day

8 Brands let women do the talking this International Women's Day

Meta announces upcoming digital marketing book

9 Meta announces upcoming digital marketing book

The CMOs MO: Palak Dani Mansotra urges marketers to measure campaign success beyond metrics

10 The CMOs MO: Palak Dani Mansotra urges marketers to measure campaign success beyond metrics

Related Articles

Google reverses plan to eliminate cookies from Chrome
Advertising
Jul 23, 2024
Shawn Lim

Google reverses plan to eliminate cookies from Chrome

Google parent Alphabet beats Q2 earnings predictions
Advertising
Jul 24, 2024
Matthew Keegan

Google parent Alphabet beats Q2 earnings predictions

As Google explores AI-powered search, doing nothing isn’t an option
Advertising
Jul 04, 2024

As Google explores AI-powered search, doing nothing ...

'It’s time to move': Google’s VP, Global Ads on cookie deprecation, privacy regulation and AI integration
Digital
Mar 05, 2024
Joseph Arthur

'It’s time to move': Google’s VP, Global Ads on ...

Just Published

Pay-TV industry to witness marginal revenue drop in FY2026: ICRA
Media
1 day ago
Campaign India Team

Pay-TV industry to witness marginal revenue drop in ...

Besides revenue contraction, the pay-TV operators will also likely experience a higher pressure on their margins, the rating agency notes.

Publicis buys identity firm Lotame as Arthur Sadoun updates AI pitch to clients
Advertising
1 day ago
Gideon Spanier

Publicis buys identity firm Lotame as Arthur Sadoun ...

CEO outlined client examples in 23-minute video presentation.

Gender bias in ads costs more than just reputation—It hits revenue
Advertising
1 day ago
Vinita Bhatia

Gender bias in ads costs more than just reputation—I...

Gender inclusivity isn’t optional—it’s essential. Brands that embed equity into their DNA don’t just sell products; they reshape cultural narratives.

'Creativity is not bound by age, it only evolves with experience': Atifa Silk on redefining success in a youth-obsessed industry
Advertising
1 day ago
Rahat Kapur

'Creativity is not bound by age, it only evolves ...

Haymarket Media's managing director for Asia gets candid on navigating stigma, ageism, and the challenges women face ahead of International Women's Day and Campaign's inaugural 50 Over 50 awards.