Campaign India Team
Feb 05, 2014

‘IAA Retrospect and Prospects’ comes to Mumbai, with Pepsico’s Shivakumar

Event to be hosted in the business capital on 12 February

‘IAA Retrospect and Prospects’ comes to Mumbai, with Pepsico’s Shivakumar

After hitting the national capital region, the India Chapter of the International Advertising Association’s (IAA) ‘Retrospect & Prospects’ featuring  Pepsico chairman and CEO D Shivakumar comes to Mumbai on 12 February 2014.

The event in Gurgaon saw Shivakumar presenting a sixty-minute review of the highs and the lows experienced by marketing, media and advertising in 2013, and talking about the trends to expect in 2014.

Srinivasan Swamy, president, IAA India Chapter and VP-Development, IAA Asia Pacific, said, “This would be infotainment at its best. In sixty minutes we will have the wisdom and insights of a leader of our fraternity encapsulating the immediate past and the near-future in an absorbing audio-visual format. It will be a must-see for all members of our industry. The Delhi audience loved it. We, along with our partner Colors (presenting sponsor), felt there was a need to present this in both Mumbai and Delhi.”

Entry to the event is strictly by invitation, informed an IAA statement. Requests for the same may be mailed to: [email protected].

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

2 hours ago

Zen Diamond’s four-act launch outruns the celebrity ...

A phased rollout amplified brand ambassador Jennifer Lopez’s film organically, clocking 30,41,862 impressions and 85,209 engagements beyond the usual endorsement spike.

2 days ago

OpenAI hires creative leadership from Google and Apple

Julia Hoffmann and Andrew McKechnie join the ChatGPT parent in new roles.

2 days ago

Why L’Oréal’s CMO is betting on startups to keep ...

To maintain its leadership in the rapidly evolving beauty tech space, L’Oreal is partnering with startups to accelerate innovation, deliver personalised beauty experiences, and pioneer new technologies.

2 days ago

Schneider Electric’s case for being a local global ...

Global marketing director Richa Khera explains how the India-born ‘Green Yodha’ platform scales globally by tightening cultural guardrails and letting employees, not brand scripts, carry sustainability narratives.