Taproot India’s entry ‘I am Mumbai’ for client Bennett, Coleman & Co.’s brand Mumbai Mirror is in the running for metal. The production company for the film is RDP India Mumbai.
Film Lions shortlists have been announced at the Cannes Lions International Festival of Creativity 2012. A lone entry from India is among 257 shortlisted.
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Creating memorable festive season campaigns is all about innovatively weaving the values of authenticity and empathy into the narrative, says the business head for north and east at Brand Street Integrated.
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