Campaign India Team
Dec 11, 2008

Komli Media ties up with PointRoll

Komli Media and US based PointRoll, a provider of rich media advertising, have announced a two-year strategic alliance for the Indian market. Under the partnership, Komli Media will exclusively deliver PointRoll's rich media technologies in India. This partnership aims to enable Indian advertisers to deliver dynamic and interactive creative that improves an ad's effectiveness, increasing branding and conversion opportunities while also providing publishers with a more engaging platform.  

Komli Media ties up with PointRoll

Komli Media and US based PointRoll, a provider of rich media advertising, have announced a two-year strategic alliance for the Indian market. 

Under the partnership, Komli Media will exclusively deliver PointRoll's rich media technologies in India. This partnership aims to enable Indian advertisers to deliver dynamic and interactive creative that improves an ad's effectiveness, increasing branding and conversion opportunities while also providing publishers with a more engaging platform.  

Amar Goel, CEO and founder, Komli said, "We're excited to partner with the best company in the rich media space and are looking forward to expanding our advertising solutions to include several new types of rich media formats. More importantly, this relationship provides our advertisers the tools to better market themselves and create opportunities for publishers to further monetize their inventory." 

Jason Tafler, CEO, PointRoll said, "PointRoll's advanced advertising formats have incredible reach and enable unlimited creativity. We are excited to team with Komli to continue breaking down barriers that have until now prevented marketers in India from creating highly interactive, engaging rich media campaigns."

Source:
Campaign India

Related Articles

Just Published

20 hours ago

ASCI flags 98% ads as misleading in 2024 review

A major chunk of these ads are from real estate and online betting sectors.

21 hours ago

Streambox unveils subscription TV; aims to acquire ...

Can its Dor subscription-based service, which aims to unify content across OTT platforms and live TV channels, truly be a disruptor in India's television market?

21 hours ago

Vi’s ‘Be someone’s we’ bridges hearts, one tower at ...

The campaign builds on from its earlier legs, and showcases how one could be connected to their family and friends from wherever they may be.

23 hours ago

Google’s US antitrust trial comes to an end as both ...

Decision on if Google would be held accountable and face consequences might not come before Q1 2025, according to Judge Leonie Brinkema.