Jessica Goodfellow
Oct 09, 2019

LIA under fire after ex-Droga5 exec addresses misconduct claims on-stage

The surprise appearance of the ousted Droga5 exec on stage at the London International Awards’ Creative Liaisons has reportedly led agency network FCB to terminate its relationship with the organisers.

LIA under fire after ex-Droga5 exec addresses misconduct claims on-stage

The organisers of a Las Vegas event for young creatives are being roundly criticised for permitting the on-stage appearance of an ousted Droga5 exec who was fired following allegations of sexual misconduct.

Ted Royer was fired from the advertising agency — which is now owned by Accenture — in February last year after more than a decade. He was its chief creative officer at the time. The agency has never confirmed the reason for his firing; at the time they simply cited a commitment to “maintaining a safe and inclusive environment for all our employees.”

Royer made his first public appearance following the incident on Sunday (6 October) at the London International Awards’ Creative Liaisons in Las Vegas, the award show’s program dedicated to nurturing young advertising creatives.

In an hour-plus long speech, Royer addressed allegations made against him by an anonymous social media account Diet Madison Avenue, revealed some of his behaviours that had been investigated, looked to prove his innocence against some complaints, and then apologised to the industry.

“I don’t want to hide any more,” he told the conference room.

But his appearance has sparked widespread backlash from attendees and industry execs. According to a Business Insider report, several women who attended the speech were "visibly shaken and emotional" following his appearance.

 

The organisers are being condemned for not only giving Royer a platform, but also for the way in which his appearance was handled. Many attendees were unaware he would be speaking since their program had listed his slot as ‘Guest Speaker’, and his name only appeared on the online schedule during the week of the event.

His appearance has reportedly led agency network FCB to terminate its relationship with LIA, according to Business Insider. The network, part of Interpublic Group, said the presentation was “deeply upsetting to some of our team in attendance”, and noted that the reaction and response by the LIA “has been very disappointing and unsatisfactory”.

"We are therefore terminating our partnership with them,” the FCB representative added.

Royer had been a regular speaker at Creative Liaisons prior to his departure from Droga5.

In October last year agency DDB came under fire for hiring Royer as a freelancer on a pitch.

In a statement the agency said it regretted its choice: “Given the choice to make this decision again, we’d make it differently. Our commitment to a safe, fair and dignified workplace for all of our associates is unwavering,” the agency said.

Campaign has reached out to both LIA and FCB for comment, but neither were reachable by publishing time. 

(This article first appeared on CampaignAsia.com)

Source:
Campaign India

Related Articles

Just Published

2 days ago

Tata Power’s AI Christmas campaign: Magic or ...

The ad reveals how AI is shaping the future of advertising—raising questions about its role in breaking creative boundaries and delivering truly unique narratives.

2 days ago

Indian research and insights industry reaches $3.2 ...

The industry grew 12.6% to $3.2B in FY2024, projected at $3.4 billion by FY2025, fuelling data-driven brand strategies.

2 days ago

Newly-launched Whoppl Bharat aims to bridge India’s ...

This division from Mumbai-based content-to-commerce company tries to empower brands to connect authentically with India’s diverse tier 2 and 3 markets.

2 days ago

Former GroupM China executives to face Shanghai ...

EXCLUSIVE: The trio will appear before Shanghai's Intermediate Court next week, marking the latest chapter in the bribery scandal that rocked WPP's GroupM China in October last year.