Digital

Campaign India Team

Aug 11, 2021

Lionel Messi 'most publicised sports star online', Virat Kohli is sixth on the list

Naomi Osaka is the highest ranked female athlete

whatsapp 0 whatsapp 0 Facebook 0 Tweet 0 linkedin 0

Lionel Messi, who recently moved from FC Barcelona to Paris Saint-Germain, is the 'most publicised sports star online' according to a report from GolfSupport.com.

GolfSupport used Buzzsumo's database to identify how many articles were published online about the respective sports star. The top three consisted of LeBron James and Messi' new team-mate Neymar Jr.

Representing India on the top-20 is the men's cricket team captain Virat Kohli, who finds himself at number six.

The top female athlete on the list is Naomi Osaka, who is ranked number eight.

Rank	Sports Star	Sports	Number of Online Articles Published About Sports Star (July 2020 - June 2021)
1.	Lionel Messi	Football	490,632
2.	LeBron James	Basketball	216,268
3.	Neymar Jr	Football	171,406
4.	Cristiano Ronaldo	Football	145,042
5.	Tom Brady	American Football	140,153
6.	Virat Kohli	Cricket	127,797
7.	Conor McGregor	Mixed Martial Arts	105,880
8.	Naomi Osaka	Tennis	93,637
9.	Kevin Durant	Basketball	88,086
10.	Roger Federer	Tennis	75,823
11.	Khabib Nurmagomedov	Mixed Martial Arts	55,433
12.	Patrick Mahomes	American Football	45,126
13.	Lewis Hamilton	Formula 1	39,924
14.	Giannis Antetokounmpo	Basketball	34,229
15.	Serena Williams	Tennis	27,924
16.	Tyson Fury	Boxing	22,679
17.	Russell Westbrook	Basketball	20,631
18.	Anthony Joshua	Boxing	18,574
19.	Stephen Curry	Basketball	16,523
20.	Phil Mickelson	Golf	14,121

Source:

Campaign India

Just Published

Indian singles prioritise compatibility over tradition: Study

Marketing

2 days ago

Campaign India Team

Indian singles prioritise compatibility over ...

Only about 11% of women regard financial stability as a critical partner selection criterion, according to a study by Jeevansathi.

Indians among the least satisfied with their love life: Study

Media

2 days ago

Campaign India Team

Indians among the least satisfied with their love ...

South Korea and Japan are the only two other countries with satisfaction scores lower than that of India, finds Love Life Satisfaction Survey by Ipsos.

50,000 businesses, one goal: Gallabox looks at powering customer engagement at scale

Advertising

2 days ago

Vinita Bhatia

50,000 businesses, one goal: Gallabox looks at ...

As traditional channels lose steam, brands are rethinking customer conversations and the SaaS company is helping businesses turn WhatsApp into a sales and marketing powerhouse.

Unilever increases marketing spend by almost $1 billion

Advertising

2 days ago

Marianne Calnan

Unilever increases marketing spend by almost $1 billion

The FMCG giant's turnover rose to over $65 billion USD in 2024.

Campaign India

Lionel Messi 'most publicised sports star online', Virat Kohli is sixth on the list

Follow us

Most Read

1 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

2 Cadbury 5 Star gives the AI revolution a humorous pushback

3 Valentine's Day 2024: Brand work that caught our attention

4 Eknath Shinde's message to advertising, marketing and media professionals

5 Kia's Sonet embarks on a journey of uncharted thrill

6 Tanima Kohli: Breaking stereotypes to deliver impactful ads

7 Concept PR goes all in on AI with Concept X launch

8 Target’s secret weapon? India’s role in its ad empire

9 Motilal Oswal rebrands with a fresh look to tap young investors

10 Standard Chartered picks up the tab for affluent Indians

Related Articles

Amul kicks off with Lionel Messi and Cristiano ...

Messi, Neymar Jr and Raheem Sterling drop FIFA ...

Budweiser kicks off global world cup campaign with ...

'Just do it' turns 30 with film featuring Colin ...

Just Published

Indian singles prioritise compatibility over ...

Indians among the least satisfied with their love ...

50,000 businesses, one goal: Gallabox looks at ...

Unilever increases marketing spend by almost $1 billion