Campaign India Team
Apr 14, 2023

McCann Worldgroup India elevates Abhinav Tripathi, Amitesh Rao, Sambit Mohanty and Souvik Dutta

Also announced appointment of Ankit Vohra

Clockwise from top left: Abhinav Tripathi, Sambit Mohanty, Souvik Datta, Ankit Vohra and Amitesh Rao
Clockwise from top left: Abhinav Tripathi, Sambit Mohanty, Souvik Datta, Ankit Vohra and Amitesh Rao
McCann Worldgroup India has announced elevations across its team.
 
Amitesh Rao, previously executive vice president and head, McCann Delhi, has been elevated as executive director of McCann Advertising for North and West.
 
Abhinav Tripathi, who was heading creative in Mumbai, has also been given the responsibility of heading digital, nationally. 
 
Sambit Mohanty, who is creative head for South India will now also lead the creative team for McCann in Delhi along with Souvik Datta. Datta was executive creative director.
 
The agency has also announced the appointment of Ankit Vohra to head the planning function in New Delhi. Vohra joined the agency in September after an independent stint. He has previously worked with McCann as associate vice president - planning (2016-2018).
 
Prasoon Joshi, chairperson, McCann Asia Pacific, and CEO and CCO, McCann Worldgroup India, said, "The new structure of MWG India will leverage and enable the company's best people to provide focused and dynamic partnership to clients. This will help bring disruptive creativity, agility, and fluidity to the table, which are crucial for transforming clients' businesses and creating iconic brands. These changes are also in line with McCann Worldgroup’s  vision which our CEO Daryl Lee has underscored - to focus on our creative product and design a dynamic system that bolsters and nurtures creative excellence." 
 
He added, "With this restructuring, MWG India is poised to provide even greater value to its clients by offering the best talent and focused partnerships that can help clients navigate the rapidly changing business landscape.”
 
Source:
Campaign India

Related Articles

Just Published

1 day ago

Call for entries: Campaign Asia-Pacific’s 2025 ...

The 2025 Power List is open for nominations! We’re spotlighting the marketers who are driving innovation, shaping consumer behaviour and redefining the marketing game across the region. Know a trailblazer leading the charge or think it’s your time to shine? Nominate now.

1 day ago

Women’s cricket searches by Indians rose 103% in ...

The live music events like Coldplay, Taylor Swift, Vijay Antony, and Diljit Dosanjh concerts saw 43% increase in searches in 2024, according to a Kantar report.

1 day ago

Is Elon Musk’s X winning back advertisers?

Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.

1 day ago

Take a peak: How marketers can turn digital noise ...

In an attention-starved and price-sensitive market, brands are battling for fleeting consumer focus. NP Digital's Neil Patel shares how leveraging emotional resonance through the 'peak-end rule' can create powerful moments that stick.