Shortlists for the second edition of the Media360 India Awards have been announced.
The jury for the awards consisted of:
- Ajay Kakar, chief marketing officer, Aditya Birla Capital
- Anvesha Poswalia, lead - digital marketing, L'Oreal
- Arjun Kolady, sales head - Spotify
- Mandar Natekar, chief business officer, Kidzania
- Karan Shroff, VP - marketing, Unacademy
- Ramnik Chhabra, marketing director, Motilal Oswal Financial Services
- Sunil Kamath, chief business officer, Sharechat
Post the news of the Media360 India Summit being postponed due to the uncertainty around coronavirus in the country, winners will be announced online on 18 March 2020 at 12:30 pm.
Here are the shortlists:
Entry Category | Entrant Company | Title | Brand |
Best International Strategy | Tonic Worldwide | Art out of Air Pollution | Aditya Birla Group |
Best Social Strategy | Mediacom | Citroen- Brand launch (Inspired by you) | Citroen |
Best Social Strategy | Performics.resultrix | Dettol Co created with Moms | Dettol |
Best Social Strategy | Tonic Worldwide | Justice For Biryani | MTV India |
Best Social Strategy | Viacom18 | Colors Premier League | Colors |
Best Social Strategy | Mediacom Communications Pvt. Ltd | Gillette #ShavingStereotypes #BarbershopGirls | Gillette India |
Best Social Strategy | FCB Interface | #CutTheCrap | Mahindra Corporate |
Best Social Strategy | ITW Consulting Pvt. Ltd | Oppo Billion Beats | Oppo Mobiles India |
Best Use of Experiential | STREETTALK (A SIGNPOST INDIA COMPANY) | UTTARAKHAND TOURISM | UTTARAKHAND TOURISM |
Best Use of Experiential | Godrej Security Solutions | Break In Challenge | Godrej Security Solutions |
Best Use of Experiential | Viacom18 | Colors Premier League | Colors |
Best Use of Experiential | STREETTALK (A SIGNPOST INDIA COMPANY) | SKECHERS WALKATHON | SKECHERS |
Best Use of Experiential | Viacom18 | Colors Cineplex Electro - Solar Cinema | Colors Cineplex |
Best Use of Experiential | Reliance General Insurance Company Limited | “TAP & BUY”: Make your travel insurance accessible in less than 60 seconds | Reliance General Insurance Company Limited |
Best Use of Experiential | STREETTALK (A SIGNPOST INDIA COMPANY) | GRAND PRAVESH | TATA PRAVESH |
BEST USE OF MEDIA - DIGITAL Best use of Media- Mobile Apps - English | ITW Consulting Pvt. Ltd | Oppo Billion Beats | Oppo Mobiles India |
BEST USE OF MEDIA - DIGITAL Best use of Media- Mobile Apps - English | iProspect India | Standard Chartered: DigiSmart | Standard Chartered |
BEST USE OF MEDIA - DIGITAL Best use of Media- Website - English | m/SIX | Bad Candidate Alert: Empowering voters in the world’s largest democracy | Times Now |
BEST USE OF MEDIA - DIGITAL Best use of Media- Website - Englisht | 22Feet TWW | Nurture Your Curiosity By Mahindra Rise | Mahindra Rise |
BEST USE OF MEDIA - MOBILE Best use of Media - Mobile - Voice | mCanvas Advertising Pvt. Ltd. | Zee5 - RangBaaz 2 | Zee 5 |
BEST USE OF MEDIA - OUTDOOR Best use of Media - Outdoor - Digital | STREETTALK (A SIGNPOST INDIA COMPANY) | Uttarakhand Tourism | Uttarakhand Tourism |
BEST USE OF MEDIA - OUTDOOR Best use of Media - Outdoor - Static | STREETTALK (A SIGNPOST INDIA COMPANY) | SKECHERS WALKATHON | SKECHERS |
BEST USE OF MEDIA - PRINT Best use of Media- Print News Paper Hindi | Hindustan Media Ventures Limited | Tackling the growing menace of vector based diseases- Macchar ko Takkar | Hindustan |
BEST USE OF MEDIA - PRINT Best use of Media- Print News Paper Hindi | Hindustan Media Ventures Limited | The 8th vow of equality for women | Hindustan |
BEST USE OF MEDIA - RADIO Best use of Media - Radio - Hindi | dentsu X matrix | City ka Gixxer Jockey | Suzuki Gixxer |
BEST USE OF MEDIA - SPONSORSHIP Best use of Media - Sponsorship - Events | ITW Consulting Pvt. Ltd | Oppo Billion Beats | Oppo Mobiles India |
BEST USE OF MEDIA - TV Best use of Media- Entertainment Channel - Hindi | Tonic Worldwide | Tera kya Hoga Alia Tiktok Content Strategy | SAB TV |
BEST USE OF MEDIA - TV Best use of Media- Entertainment Channel - Regional | Zee Entertainment Enterprises Ltd | Dance Jodi Dance 3 | Zee Entertainment Enterprises Ltd |
BEST USE OF MEDIA - TV Best use of Media- Entertainment Channel - Regional | Zee Entertainment Enterprises Ltd | Zee Tamil Kutumbha Viruthukal 2019 | Zee Entertainment Enterprises Ltd |
BEST USE OF MEDIA - TV Best use of Media- Entertainment Channel - Regional | Zee Entertainment Enterprises Ltd | Sa Re Ga Ma Pa Seniors Season 2 | Zee Entertainment Enterprises Ltd |
BEST USE OF MEDIA - TV Best use of Media- News Channel - English | Motilal Oswal Financial Services Limited | Think Equity. Think Motilal Oswal. | Motilal Oswal Group |
Branded Content | Performics India - Publicis Media | HDFC Life - Kahaani Express | HDFC Life Insurance Limited |
Branded Content | dentsu X cubic | "Mutual Funds Sahi Hai" presents What The Folks - Season 3 | Mutual Funds Sahi Hai |
Branded Content | The Better India | MG Changemakers Season 2 by The Better India & MG Motor | MG Changemakers Season 2 by The Better India & MG Motor |
Branded Content | Carat Media Services Pvt.Ltd (a part of Dentsu Aegis Network) | Managed IT Q3 Campaign | Managed IT - VPro |
Branded Content | Tonic Worldwide | Re-defining a ‘Gentleman’ in pop-culture | The Man Company |
Content Strategy | Tonic Worldwide | Tera kya Hoga Alia Tiktok Content Strategy | SAB TV |
Content Strategy | Hindustan Media Ventures Limited | Hindustan Smart | Hindustan |
Content Strategy | Mediacom Communications Pvt. Ltd | #SonsShareTheLoad | Ariel |
Content Strategy | ITW Consulting Pvt. Ltd | Oppo Billion Beats | Oppo Mobiles India |
Insight & Innovation Insight & Innovation Categories - Best use of insight | Mediacom Communications Pvt. Ltd | Gillette #BarbershopGirls | Gillette India |
Insight & Innovation Insight & Innovation Categories - Best use of insight | WATConsult | Mind Your Language | Racold - Ariston Thermo |
Insight & Innovation Insight & Innovation Categories - Best use of insight | Mediacom Communications Pvt. Ltd | Shiksha #DontLetDreamsWait | P&G Shiksha |
Insight & Innovation Insight & Innovation Categories - Best use of insight | InterMiles | Flights Candy Ladder Campaign | InterMiles |
Insight & Innovation Insight & Innovation Categories - Creative idea | Hindustan Media Ventures Limited | Macchar Ko Takkar | Hindustan |
Insight & Innovation Insight & Innovation Categories - Creative idea | Columbia Communities Pvt Ltd | South India’s first senior citizens flash mob | Columbia Pacific Communities Pvt Ltd |
Insight & Innovation Insight & Innovation Categories - Creative idea | 22Feet TWW | Nurture Your Curiosity By Mahindra Rise | Mahindra Rise |
Insight & Innovation Insight & Innovation Categories - Creative idea | FCB Interface | #CutTheCrap | Mahindra Corporate |
Insight & Innovation Insight & Innovation Categories - Creative idea | Dainik Jagran-Inext | BHAARI BASTA - A Drive to Make School Bags Lighter | Dainik Jagran-Inext |
Insight & Innovation Insight & Innovation Categories - Product Innovation - Media Agency | m/SIX | Bad Candidate Alert: Empowering voters in the world’s largest democracy | Times Now |
Insight & Innovation Insight & Innovation Categories -Product Innovation - Media Owner | Hindustan Media Ventures Limited | Hindustan Smart | Hindustan |
Insight & Innovation Insight & Innovation Categories -Product Innovation -Total Communications Campaign | m/SIX | Bad Candidate Alert: Empowering voters in the world’s largest democracy | Times Now |
Insight & Innovation Insight & Innovation Categories -Product Innovation -Total Communications Campaign | performics.resultrix | Overcoming #OrgasmInequality Durex Mutual Climax Launch_500 words | Durex |
Media Partnerships | Performics India - Publicis Media | HDFC Life - Kahaani Express | HDFC Life Insurance Limited |
Media Partnerships | Tonic Worldwide | Tera kya Hoga Alia Tiktok Partnership | SAB TV |
PRODUCT SECTOR CATEGORIES Alcoholic Drinks | Zenith the ROI Agency | Teacher's Genuine Stories | Teacher's |
PRODUCT SECTOR CATEGORIES Automotive | Spotlight | Ford's frictionless drive towards hyperlocal search marketing | Ford India |
PRODUCT SECTOR CATEGORIES Banks & Financial Services | Performics India | HDFC Bank Festive Treats | HDFC Bank |
PRODUCT SECTOR CATEGORIES Banks & Financial Services | Performics India - Publicis Media | HDFC Life - Young & Responsible with BTJ | HDFC Life Insurance Company Limited |
PRODUCT SECTOR CATEGORIES Corporate & Utilities | IdeateLabs | Awfis Always On | Awfis |
PRODUCT SECTOR CATEGORIES Corporate & Utilities | Mediacom Communications Pvt. Ltd | Shiksha #DontLetDreamsWait | P&G Shiksha |
PRODUCT SECTOR CATEGORIES Fashion & Beauty | STREETTALK (A SIGNPOST INDIA COMPANY) | SKECHERS GO RUN 7 | SKECHERS |
PRODUCT SECTOR CATEGORIES Fashion & Beauty | Tonic Worldwide | Power Pockets | Flying Machine |
PRODUCT SECTOR CATEGORIES FMCG | performics.resultrix | Veet Men #FindYourSexy | Veet Cream |
PRODUCT SECTOR CATEGORIES FMCG | Mediacom Communications Pvt. Ltd | #SonsShareTheLoad | Ariel |
PRODUCT SECTOR CATEGORIES Healthcare | C Com Digital | Why Suffer Silently | Mafthal Spas |
PRODUCT SECTOR CATEGORIES Household (Appliance, etc) | ITW Consulting Pvt. Ltd | Haier - Silent Performers | Haier India |
PRODUCT SECTOR CATEGORIES Media & Entertainment | Hindustan Media Ventures Limited | Hindustan Smart | Hindustan |
PRODUCT SECTOR CATEGORIES Media & Entertainment | Chimp&z Inc | #TumseHumareTaarJudeHai | Tata Sky World TV Day |
PRODUCT SECTOR CATEGORIES Media & Entertainment | Kinnect | Valar Hotstar | Hotstar Premium |
PRODUCT SECTOR CATEGORIES Media & Entertainment | Viacom18 | Khel Kesari | Colors |
PRODUCT SECTOR CATEGORIES Media & Entertainment | Viacom18 | Choti Sarrdaarni | Colors |
PRODUCT SECTOR CATEGORIES Media & Entertainment | Tonic Worldwide | Justice For Biryani | MTV India |
PRODUCT SECTOR CATEGORIES Media & Entertainment | Viacom18 | Luv Kush | Colors |
PRODUCT SECTOR CATEGORIES Media & Entertainment | Viacom18 | Insta Ke Khiladi | Colors |
PRODUCT SECTOR CATEGORIES Retail - Offline | Tonic Worldwide | The last mile of Sustainability | Liva Fluid Fashion |
The CRM & Media Award | DWA Media - (A part of Dentsu Aegis Network) | Intel Enterprise & Government Campaign | Intel |
The CRM & Media Award | Tonic Worldwide | Power Pockets | Flying Machine |
The Data & Creativity Award | Kinnect | Vario Lights by Schwarzkopf Professional | Schwarzkopf Professional |
The Data & Creativity Award | WATConsult | Mind Your Language | Racold - Ariston Thermo |
The Data & Creativity Award | Kinnect | Hyper-personalisation for Zomato Gold | Zomato Gold |
The Data & Creativity Award | Tonic Worldwide | Power Pockets | Flying Machine |