MediaCom appoints Nishit Goradia for P&G India
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Advertisers are watching Australia’s teen social ...
Under-16 digital behaviour in Australia is about to change, and ripple effects for brands will be everywhere.
Mirror, EMIs and the postponed dream of retirement
Kotak Life’s latest ad reframes retirement as reinvention, using a mirror monologue to tackle India’s chronic tendency to postpone long-term planning.
India’s E&M industry projected to grow 7.8%: PWC
The industry is expected to grow from $32.2 billion in 2024 to $47.2 billion by 2029, nearly twice the global average of 4.2%.
Can Killer’s ‘I Wear India’ campaign translate ...
The indigenous fashion brand taps rising cultural confidence as India’s youth weigh local design, digital discovery, and lifestyle ambition in an increasingly competitive market.
