Embrace this Monday morning watching Nadal and Ronaldo play the game mercurial style
If the game could get any better, this is how it probably would. Tennis ace Rafael Nadal practises his serves when Real Madrid striker, Cristiano Ronaldo shows up on court. What follows is an unorthodox tennis played by the two. To know more, watch this new Nike ad to refresh your grey cells this Monday morning.
Energised enough? Now play it the mercurial way and defeat the Monday morning gloom this time. Happy working.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
The interactive campaign transforms the cement company’s logos into a bot, powered by an AI and AR, which can address many home building queries.
The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK editor-in-chief, Gideon Spanier.
.jpg&h=268&w=401&q=100&v=20170226&c=1)
Its global president, Pete Stein, in a chat with Campaign, highlights India’s pivotal role in driving the company's revenue, talent, and tech innovation.
The campaign also includes global social activations, fandom-first content and integrations across Google’s products and services.
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=268&w=401&q=100&v=20170226&c=1)
