Raahil Chopra
Mar 19, 2011

Must watch on TV: The ICC World Cup, Barclays Premier League and more

Also watch Beyond Logo, a new segment on UTV Bloomberg Logo.

Must watch on TV: The ICC World Cup, Barclays Premier League and more

 

Action from the cricket world cup faces a direct relation with the outside temperature, as a rise in the outside temperature is accompanied by a rise in the action from the cricketing grounds.
 
After England beat the West Indies last night, Bangladesh will need to beat South Africa to ensure a quarter final berth in the 2011 World Cup. A win for South Africa will not only eliminate the Bangladeshis, they'll also finish with top spot in group B. Watch this game on Saturday from 09:00 hours, Live on ESPN.
 
Also on Saturday sees a repeat of the World Cup final from 1999, as Australia take on the unpredictable Pakistanis. Australia are unbeaten at the World Cup since 1999 and ironically Pakistan were the last team to beat them. Will they be able to repeat that performance? Watch the game, Live on STAR Cricket and STAR Sports from 14:30 hours onwards.
 
On Sunday, minnows Zimbabwe take on Kenya in the first game of the day, which starts at 09:00 hours.
 
In the second game of the day, India take on West Indies at Chennai. If Bangladesh do beat the South Africans, West Indies will need a victory over the Indians to qualify. A loss by a margin less than 100 runs for India, would also be sufficient to qualify for the quarter finals. Watch this game on STAR Cricket and STAR Sports from 14:30 hours.
 
For football fans, there's a full round of Barclays Premier League action.
 
Action for the weekend kicks off on Saturday when, West Ham United will make the short trip to North London to take on Tottenham Hotspur. Kickoff for this one is at 18:10 hours.
 
League leaders Manchester United will be looking to get back to winning ways in the Barclays Premier League when they take on Bolton Wanderers. This game starts at 20:30 hours.
 
On Sunday, Liverpool, fresh from their exit in the Europa League, will take on Sunderland. Catch kickoff for this game at 19:00 hours.
 
The big game this weekend sees, third take on fourth, as Manchester City take on Chelsea at the City of Manchester stadium at 21:30 hours.
 
All the games will be telecast Live on ESPN.
 
For adlanders there's Beyond Logo, a new segment on Bloomberg UTV Logo. The segment will be hosted by Landor's country director, Lulu Raghavan (pictured above). The current show, dedicated to advertising, branding, marketing strategy and public relations, will see an addition of branding and feature inteveriews with brand owners on the art and science of branding. The first of these shows will be aired later tonight at 10:30 pm, followed by repeats at 8:30 am and 8 pm on Saturday and 1 pm on Sunday. The show is a monthly half hour special and will run for the next six months. For more information on the show, visit www.landor.com/beyondlogo.
Source:
Campaign India

Related Articles

Just Published

18 hours ago

Emami targets INR 1,000 crores revenue for ‘Smart ...

The wellness company rebranded its men’s grooming ‘Fair and Handsome’ brand to ‘Smart and Handsome’, will invest INR 15 crores to support rebranding.

20 hours ago

CNN’s commercial head on ethical AI and brand safety

Cathy Ibal shares CNN’s strategy for integrating AI, tackling brand safety concerns, and adapting to the digital and polarised media landscape in Asia-Pacific.

1 day ago

LenDenClub's campaign redefines financial empowermen...

It encourages investors to invest in new-age lending products that can help them to earn daily and improve financial stability.

1 day ago

Why 5G broadcasting could be the next big opportunit...

VideoVerse’s CRO reveals how 5G transforms broadcasting into dynamic, interactive experiences for today’s evolving audiences.