Opinion
Mette Johansson
Apr 05, 2024

Narratives: The stories holding women back at work

It's time women stopped being subjected to narratives that both harm and hinder their progress and peace in the workplace, gender equality advocate and author Mette Johansson opines.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Googlies on Google: A curiosity-driven game for search

1 Googlies on Google: A curiosity-driven game for search

Cadbury 5 Star gives the AI revolution a humorous pushback

2 Cadbury 5 Star gives the AI revolution a humorous pushback

Ustad Zakir Hussain: The maestro who transformed advertising with a single campaign

3 Ustad Zakir Hussain: The maestro who transformed advertising with a single campaign

Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

4 Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

AI in digital ads: Silent partner, not sole pilot

5 AI in digital ads: Silent partner, not sole pilot

Zooming into the inner aspirations of target consumers

6 Zooming into the inner aspirations of target consumers

Branding Edge to buy 51% stake in lifestyle and influencer marketing firm

7 Branding Edge to buy 51% stake in lifestyle and influencer marketing firm

Weekend Fun: The Blue Film Festival

8 Weekend Fun: The Blue Film Festival

JSW Paints’ ‘Room of hope’ colours a better tomorrow

9 JSW Paints’ ‘Room of hope’ colours a better tomorrow

Kia's Sonet embarks on a journey of uncharted thrill

10 Kia's Sonet embarks on a journey of uncharted thrill

Related Articles

Phyllis Project: Attempting to rewrite the script for women in advertising leadership
Advertising
Nov 07, 2024
Vinita Bhatia

Phyllis Project: Attempting to rewrite the script ...

What will it take for female creatives to get the recognition they’ve long been denied?
In-Depth
Oct 29, 2024
Matthew Keegan

What will it take for female creatives to get the ...

Daughters deserve more: The inheritance wake-up call
Advertising
Oct 21, 2024
Campaign India Team

Daughters deserve more: The inheritance wake-up call

An open letter to the men of advertising: Your seven-step plan to end sexual harassment
Opinion
Sep 25, 2024
Cindy Gallop

An open letter to the men of advertising: Your ...

Just Published

Moves and wins roundup: Week of 30 Dec
Advertising
9 hours ago

Moves and wins roundup: Week of 30 Dec

Our weekly roundup of the latest appointments and account wins from Redmatter, Confiance Communications, JioStar, Foundit, McCann, Trailytics, Redmatter, and many more.

Building brands: Bold, thoughtful, and unapologetically authentic
Marketing
10 hours ago
Krupa Sheth Kapdia

Building brands: Bold, thoughtful, and unapologetica...

Stratedgy's co-founder takes an overview of how various top brands in India went beyond the ordinary this year, combining elements of culture, innovation, and customer connections.

Festive versus holiday marketing: Connecting with India’s evolving consumer
Advertising
10 hours ago
Yatnesh Pandey

Festive versus holiday marketing: Connecting with ...

Greenply's VP for marketing decodes holiday consumer mindsets, offering tips for crafting impactful brand messaging during vacations.

Proease’s #BadalKarDekho campaign: Breaking barriers or banking on buzz?
Advertising
12 hours ago
Campaign India Team

Proease’s #BadalKarDekho campaign: Breaking ...

Its digital campaign urges women to reject societal 'adjustments' and prioritise comfort, starring Tejasswi Prakash for inspiration.