Niva Bupa assigns communication duties to Six Degrees BCW

Niva Bupa has announced the appointment of Six Degrees BCW to handle its communication duties. 

 

The agency will be responsible for creating awareness for the brand's core product offerings. 

 

The account was won post a multi-agency pitch and will be handled by Six Degrees BCW's Gurugram office. 

 

Nimish Agrawal, senior vice president and head of marketing, Niva Bupa, said, "We are thrilled to partner with Six Degrees BCW to expand the reach of our brand story and make our comprehensive health insurance solutions available to more customers," said Nimish Agrawal, Senior Vice President and Head of Marketing, Niva Bupa. "This collaboration is an important step towards achieving our vision of becoming the leading health insurer in India, and we are confident that Six Degrees BCW's expertise and focused approach will help us achieve that goal."

 

Vandana Sandhir, India lead, Six Degrees BCW, said, “We are delighted to partner with Niva Bupa in its journey towards becoming India’s most admired health insurance company. We look forward to applying our earned-plus approach and understanding of the rapidly evolving insurance and financial services industry to help Niva Bupa achieve its communications objectives."