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O&M has won a number of awards at the PMAA (Promotion Marketing Awards of Asia) Dragons of Asia 2008 including a 'Dragons by Country' award, two golds and a silver. The awards were announced on August 4, 2008.O&M won the 'Dragons by Country' (Best in India) award for Lifebuoy Swasthya. It also won golds in the best integrated communications category and the best effective long term category for Lifebuoy Swasthya Chetna. It bagged a silver in the best small budget campaign category for Lifebuoy Gurudwara Activation.
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Sweeping Omnicom shake-up will scrap three storied creative networks—DDB, FCB and MullenLowe.
Shorter attention spans have transformed the way content is being consumed and the brands are paying attention.
Sobhani is currently president and global chief creative officer at DDB Worldwide.
Move comes after Omnicom acquired IPG last week.