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If you have been intrigued by posters of a certain 'Moochwali' staring down at you, on your way to work or in print ads in the newspaper in the last few days, its all thanks to the team at O&M, which has been busy putting together the teaser campaign for Fevicol, as a lead up to the brand’s new campaign on Friday evening, to mark 50 years of Fevicol’s existence.
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