Campaign India Team
Sep 01, 2023

Picks of the Week: Work that wowed us

Every Friday, Campaign India picks its favourites from the work published on the website

Picks of the Week: Work that wowed us

Campaign India's editorial team has picked its favourite campaigns from those published on the website during the week.

 

This week, the team found three pieces of work that stood out. 

 

As always, we're going alphabetically:

 

Jupiter (conceptualised by Lights@27)

 

It takes a quirky look at the underhanded side of instant loan companies from the unique lens of the villain - the henchman in this case, who works as a recovery agent and serves up a hilarious narrative.

 

Rexona 

A powerful call for inclusivity and change, shedding light on the gender gap in football while celebrating the journeys of young girls in pursuit of their dreams.

 

Uber (conceptualised by Dentsu Webchutney)

Liked the simplicity in this one. Showed all the milestones the country and the brand has achieved over the last 10 years in a simple yet captivating manner. 

Source:
Campaign India

Related Articles

Just Published

19 hours ago

India dazzles at Campaign Asia-Pacific’s Women to ...

Three Indian women shine among 34 trailblazers transforming Asia-Pacific’s marketing and communications landscape.

21 hours ago

Streaming TV: Advertisers' new go-to for engaged ...

Magnite’s latest research highlights its impact on ad recall, trust, and purchase intent, offering new possibilities for brands in India.

22 hours ago

The sound track to successful digital marketing ...

From fusion music to personalised playlists, the right music selection will be the key to success of digital marketing campaigns in the near future, says Hoopr.ai's chief marketing officer.

23 hours ago

How click-to-chat ads on Whatsapp are transforming ...

A closer look at how brands use WhatsApp Click-to-Chat ads with AI bots to boost engagement, streamline campaigns, and drive personalised, data-driven marketing.