Media
Raahil Chopra
Aug 31, 2012

Printweek India Conclave: "Print is liquid," says Josy Paul

Josy Paul, chairman and national creative director, BBDO India, talks about brands and campaigns in India that used print

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Adobe launches ad making tool for small businesses

1 Adobe launches ad making tool for small businesses

Kia's Sonet embarks on a journey of uncharted thrill

2 Kia's Sonet embarks on a journey of uncharted thrill

WPP's 'pretty grim' profit warning: stock market analysts react

3 WPP's 'pretty grim' profit warning: stock market analysts react

Rob Reilly at Cannes 2025: Why advertising needs better PR (and even better ideas)

4 Rob Reilly at Cannes 2025: Why advertising needs better PR (and even better ideas)

Scroll-stopping or scroll-past? The 2.5-second ad dilemma

5 Scroll-stopping or scroll-past? The 2.5-second ad dilemma

WPP has appointed Cindy Rose, a senior Microsoft executive, to replace Mark Read as chief executive

6 WPP has appointed Cindy Rose, a senior Microsoft executive, to replace Mark Read as chief executive

Moves and Wins: Week of 30 June

7 Moves and Wins: Week of 30 June

Googlies on Google: A curiosity-driven game for search

8 Googlies on Google: A curiosity-driven game for search

Green isn’t a colour — it’s a claim you prove

9 Green isn’t a colour — it’s a claim you prove

Eknath Shinde's message to advertising, marketing and media professionals

10 Eknath Shinde's message to advertising, marketing and media professionals

Related Articles

24 hours with… Josy Paul
Advertising
Dec 11, 2023
Campaign India Team

24 hours with… Josy Paul

Josy Paul to lead SDG Lions Jury at Cannes 2025
Advertising
Jan 21, 2025
Campaign India Team

Josy Paul to lead SDG Lions Jury at Cannes 2025

Kaizad Pardiwalla moves to BBDO India
Advertising
Aug 28, 2023
Campaign India Team

Kaizad Pardiwalla moves to BBDO India

Just Published

Two sides of the bed: Insured versus uninsured
Advertising
16 hours ago
Campaign India Team

Two sides of the bed: Insured versus uninsured

Star Health’s split-screen ad pitches insurance as peace of mind, but its visual clichés raise questions about real-world nuance.

Death by feedback: Why creative work keeps getting blunted
Opinion
17 hours ago
Deepankar Das

Death by feedback: Why creative work keeps getting ...

When feedback becomes a bottleneck instead of a booster, creative teams face chaos, dilution and burnout. ButtonShift’s co-founder and CEO explains why it matters.

63% of Indian CMOs are under pressure to deliver profitability; 53% for revenue growth
Advertising
17 hours ago
Campaign India Team

63% of Indian CMOs are under pressure to deliver ...

IBM’s 2025 CMO Study reveals only 26% of Indian marketers believe they have the talent needed to achieve their goals for the next two years.