Campaign India Team
Dec 17, 2012

Rajesh Jejurikar to move back to Mahindra & Mahindra in April'13

He will move from his role as president at Zee in end-December, ending a 10-month stint

Rajesh Jejurikar to move back to Mahindra & Mahindra in April'13

Rajesh Jejurikar, president, Zee Entertainment Enterprises Limited, will return to the Mahindra Group fold after a 10-month stint at Zee.

Jejurikar will part ways with the entertainment major at the end of December 2012, and rejoin the Mahindra & Mahindra as chief executive - tractor and farm mechanisation, in April 2013. The Mahindra Group issued an official statement confirming the development.

Prior to joining Zee, Jejurikar was chief executive, automotive division, Mahindra & Mahindra.

At Zee, Jejurikar was in charge of managing all key verticals except programming. With his exit, vertical heads will report directly to Punit Goenka, managing director and chief executive officer, according to an official statement.

Source:
Campaign India

Related Articles

Just Published

13 hours ago

Moves and wins roundup: Week of 13 Jan

Our weekly roundup of the latest appointments and account wins from Go Zero, ADA partners , Cinépolis, Cielo Ecom and many more.

13 hours ago

Faith meets commerce: Maha Kumbh’s brand opportunity

This once-in-12-years event offers brands unparalleled reach, but navigating its cultural sensitivities requires nuanced and mindful strategies.

17 hours ago

Nature takes centre stage in Britannia’s billboard ...

Along with Talented, the FMCG company tries to redefine OOH advertising with tree-shaped billboards, showcasing the brand’s adaptive approach to sustainability.

17 hours ago

Apple Siri settlement: A discretion jolt for ...

Active listening tech offers potential and peril, forcing advertisers to balance innovation with user trust in a privacy-first world, notes Famous Innovations’ CEO.