Campaign India Team
Oct 29, 2021

Shikha Gupta joins slice as creative head

Moves from Swiggy

Shikha Gupta joins slice as creative head
Credit card start-up slice has announced the appointment of Shikha Gupta as creative head. 
 
She will be responsible for scaling up the business of the brand through creative campaigns. 
 
Gupta said, “As a brand built by and for the new generation always seeking for the simplest and coolest experience, slice is doing all the justification for the mission to demystify the world of finance. I’m excited by the creative challenge this poses and look forward to making slice one of India’s most-loved brands.” 
 
Source:
Campaign India

Related Articles

Just Published

14 hours ago

Lodestar UM launches 'Full Colour Media' proposition...

Promises to deliver brand differentiation for clients as AI and algorithms tend to make brand messaging identical and bland.

19 hours ago

Duo, Jackie Shroff and a streaming twist—Duolingo ...

Duolingo and Amazon MX Player’s unlikely collab blends language learning with OTT entertainment, proving that edutainment can be fun and unexpected.

19 hours ago

Ventes Avenues, Trophée attempt to unlock $20.7 ...

By teaming up to merge gaming with real-world commerce, the two companies seek to make brand interactions and purchases seamless within gameplay.

19 hours ago

GroupM’s TYNY 2025: India’s advertising market to ...

The report estimated that the market is set to reach Rs 1,64,137 crore in 2025, adding an incremental Rs 10,730 crore.