Campaign India Team
Mar 28, 2025

India’s M&E sector to reach INR 3.10 lakh crores in value by 2027: Study

Radio revenues grow 9% in 2024 to INR 2,500 crores; digital media ad revenues expected cross INR 1 lakh crores in 2026, finds FICCI- EY report.

Digital media has overtaken television to become the largest segment within India’s M&E sector, contributing 32% to the sector’s overall revenues. | Image credit: rorozoa/Freepik.com

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