Here's a selection Nirvana Films has picked to showcase on Campaign India, from its body of work over the years.
Airtel - No Borders
(August, 2007)
The film is about borders between two people, two countries and how we must use communication to cross these borders. Our film endearingly uses two children to show us how boundaries can be broken by talking. And it is through this communication that they eventually overcome the (metaphorical) fence that divides them.
The film is universal and appealing in nature as it clearly resonates with topical issues in our world.
The music was composed by A R Rahman, which also lends a special simplicity and mood to the film.
Credits
Director: Prakash R Varma
Executive producer: Sneha Iype
Creative agency: Rediffusion
Hutch Boy-Dog
(2005)
The first time Hutch was launched in India - they used a pug to represent what their brand stands for. A film that became hugely popular amongst people all over India because of its simple story telling approach. No gimmicks. Great compositions and a track that was easily hummable helped the commercial gain unprecedented popularity.
The film is about a boy and his pet pug as we follow them for a day in their lives. Shot in Goa.
Everywhere the boy goes, his pet follows. The film has charming little moments that made the film memorable and a complete pleasure to watch each time.
Credits
Director: Prakash R Varma
Executive producer: Sneha Iype
Creative agency: Ogilvy and Mather, Bombay
Creative head: Rajiv Rao/Mahesh V
Neosports - Gas
(September, 2007)
Cannes winner - for sound design.
It starts of as a normal day in the house of a middle class Indian joint family, where every member of the house is engaged in some daily ritual / activity. Slowly, events start taking a turn for the worse. This film will keep you engrossed and on the edge of your seat till the very last frame.
A rare script with execution to match.
Credits
Director: Prakash R Varma
Executive producer: Sneha Iype
Creative agency: Ogilvy and Mather
Vodafone Super ZooZoo
(Feb, 2010)
The ZooZoo’s - Everything about them, right from their oddly shaped bodies, to their charming, comical mannerisms makes them intriguing and amusing to watch. In this film, we follow the life of the super ZooZoo, who flies around the world at lightning speed, can stop bullets Super hero style and can also save lives at a very critical moment.
Urban Indians across age groups know the zoo zoo’s and their antics and have looked forward every IPL season to see whats new with them.
Most people were tricked to believe the characters were animated only to be told that they were people in costumes.
Credits
Director: Prakash R Varma
Executive producer: Sneha Iype
Creative agency: Ogilvy and Mather
Creative head: Rajiv Rao
Kerala Tourism
(April, 2008)
A meditative piece of art that puts the viewer in a tranquil place. Coupled with an intense, background score and the breath taking visuals, this film explores the spiritual moments that are waiting to be experienced in Gods own country.
This film is for a connoisseur to relish.
Credits
Director: Prakash R Varma
Executive producer: Sneha Iype
Creative agency: Stark Communication
Creative head: Swarup
Incredible India
(September, 2008)
How does one define a country like India?A potpourri of cultures, traditions and beliefs.
Moreover, how do you fit it on a postcard?
Watch as our protagonist struggles to do this, all the while reminiscing about his experiences in a country, that can only be described in 2 words - ‘Incredible India’.
Credits
Director: Prakash R Varma
Executive producer: Sneha Iype
Creative agency: Ministry of Tourism, India
Magic Of Frooti
(Jan, 2013)
Shahrukh Khan breaks the mould with this commercial.
At ease with himself and relishing his bottle of Frooti, he makes a bunch of footballers behave like little boys.To watch Shah Rukh Khan drinking a bottle of froth is a very hard thing to do, especially if he’s your football coach, and you’ve just finished an intensive training session.
Watch as the football trainees experience thirst like never before, and discover the magic of Frooti.
Credits
Director: Prakash R Varma
Executive producer: Sneha Iype / Sunitha Ram
Cerative agency: Creative Land, Asia
Creative head: Sanjay Raj Kurup
Diu Tourism
(Feb, 2015)
A woman who is stuck in the din of everyday life in a busy metropolis feels the need to escape from it all. Follow her as she gets transported to a tranquil place for moments of restful introspection as she discovers herself. Set in picturesque locales, shot stunningly and coupled with an intriguing sound design, rediscover Ihle de Calma - Diu.
Fresh visuals , enticing light and stunning cinematography adds to the charm of this film.
The sound design enhances the mood and transports the viewer to another world.
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