Campaign India Team
Jul 04, 2023

Shraddha Kapoor for Asics

Aims to build prominence among Indian female fitness enthusiasts with this association

Shraddha Kapoor for Asics
Asics has announced the appointment of actor Shraddha Kapoor as brand ambassador. 
 
With this association, the sportswear brand aims to strengthen its philosophy of 'sound mind, sound body' and also prominence among Indian female fitness enthusiasts. 
 
Kapoor will be seen endorsing the brand’s footwear and women’s sportswear segment.
 
Rajat Khurana, managing director, Asics India and South Asia, said, "We are thrilled to welcome Shraddha Kapoor as the new face of Asics India. Her captivating performances and unwavering dedication to fitness perfectly align with our brand ethos. With a strong fan base and influential presence, she is the ideal ambassador to inspire and educate people about the importance of nurturing a healthy mind and body. This association will enhance our brand's appeal and expand our reach across the country, fostering a holistic and active lifestyle."
 
 
Source:
Campaign India

Related Articles

Just Published

15 hours ago

Bigger crowd at Cannes Lions shows ad industry is ...

Festival is becoming more inclusive but inequalities persist.

19 hours ago

Embracing my truth as a gay Muslim man

Growing up in a strict Muslim family in Singapore, coming out as queer seemed impossible. But a pivotal moment taught RGA's Amirul Nasir the importance of living authentically and the power of patience and support.

20 hours ago

IPG reportedly in talks to sell RGA to Tata ...

Based on a report by WSJ, the potential acquisition by TCS would place the company alongside other consulting giants like Accenture and Deloitte in offering integrated digital transformation and creative services.

20 hours ago

Indian consumers prioritise value-conscious ...

Tailoring product assortments and marketing strategies to local preferences to bolster brand connections are highly valued.