
Jaquar Group has appointed Social Beat to handle its digital duties.
The agency will work with Social Beat on its digital strategy including social media, digital first campaigns, performance marketing and organic traffic growth.
The agency has been working with the group on their SEO and organic marketing efforts prior to this.
Sandeep Shukla, head - marcom, Jaquar Group Global Operations, said, "Social Beat comprises young and dynamic digital evangelists. We at Jaquar Group are successfully aiming for a leadership position in the bathroom and lighting industry with them as one of our digital partners in this journey.”
Vikas Chawla, co-founder, Social Beat, said, “We are excited to work with the market leader in the segment to take their digital presence to the next level. With an increased focus on health and wellness, we would be having a focussed approach towards driving awareness, consideration, and digital engagement."
Purusothaman K, head - design, Social Beat, added, “We are extremely excited to be collaborating with a household name like Jaquar and use digital as a medium to increase the awareness of the brand."