Campaign India Team
Feb 09, 2009

Sprite showcases another "Seedhi Baat"

Taking its "Seedhi Baat, No Bakwas, Clear Hai?" brand proposition forward, Coca-Cola India has launched a 360-degree communication plan for Sprite.Based on the theme of 'weeding out pretence and cutting to the chase', the new campaign focuses on building a stronger connect with the youth.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Related Articles

Just Published

16 hours ago

HUL, Honasa settle sunscreen campaign lawsuit

HUL to take down digital versions of the campaign; Honasa removes social media posts making a reference to Lakmé.

20 hours ago

VDO.AI launches cricket-themed ad formats

Aims to help brands deliver 3x consumer engagement for their IPL ad campaigns.

1 day ago

Global adspend on news brands forecast to decline ...

Creator journalists and UGC are starting to draw more attention from advertisers wary of potentially distressing content on news brands.

1 day ago

Omnicom CEO John Wren dismisses speculation about ...

Wren was speaking at the Q1 earnings call and expects to close the IPG acquisition in H2 2025.