Vishnu Srivastav has joined DDB Mudra South and East as creative head. Based in Bengaluru, he will partner Ranji Cherian, president, DDB Mudra South and East.
He will report to Sonal Dabral, chairman and CCO, DDB Mudra Group.
Prior to this, Srivastav was with Grey Worldwide as senior executive creative director.
Srivastav said, “It was a chance to join one of the world’s most prestigious agencies. It was a chance to work with Sonal, who’s an absolute legend. It was a chance to work on some great brands that have defined their markets. And well, here I am. I’m truly excited to partner Ranji and the rest of the team to do some great work on these awesome brands, and add to DDB Mudra Group’s formidable reputation for creativity.”
Sonal Dabral, chairman and CCO, DDB Mudra Group, said, “Vishnu is a rare creative mind. A modern thinker and a great craftsman, his work has charmed the consumers and award juries alike. DDB Mudra Group is surging ahead with a new momentum so it’s just the right time for a multi-dimensional talent like Vishnu to join us.”
Ranji Cherian, president, DDB Mudra South and East, said, “He is a great people’s person and he is driven with passion and purpose. I wish him all the very best.”