Campaign India Team
Apr 23, 2019

Warc Rankings: India dominates creativity, effectiveness rankings

FCB Ulka's 'No Sindoor Khela' tops campaigns for creativity while The Womb's 'Let's make viral products instead' is top of the effectiveness list

Warc Rankings: India dominates creativity, effectiveness rankings
WARC has released the results of Asia's 'Best of the Best', a report showcasing the region's top campaigns and best all-round performing Asian agencies.
 
On top of the the creativity list is FCB Ulka's 'No Conditions Apply - Sindoor Khela' for The Times of India. TBWA's 'Blink to speak' for Asha Ek Hope Foundation is second on the list.
 
The Womb's 'Let's make viral products instead' campaign ranks first among the effective campaigns. Ogilvy is second on the list for 'healthy hands chalk sticks' for Savlon. McCann Health is third for Harpic's 'India's newest status symbol'. Medulla Communications' 'Last Laugh' for IAPC is fifth.
 
Mindshare's 'Nayi soch - new thinking' for Star Plus is third on media campaigns list. Red Fuse Communications is fifth on the list for Star Plus' 'Nayi-soch'. 
 
Ogilvy Mumbai is ranked second on the top three agency list for Asia. FCB Ulka Mumbai follows in third place. Mindshare Shanghai tops the list.
 
 
 
Source:
Campaign India

Related Articles

Just Published

18 hours ago

DoubleVerify invests in FirstPartyCapital

Company aims to support innovation in the global adtech ecosystem through this investment.

20 hours ago

Pitches for matches: Brand campaigns uphold the IPL ...

As fans crowd the stadiums across India, advertisers launch fresh high-octane brand messaging combining creativity with cricket.

21 hours ago

Tariff tantrums: When trade wars hit ad budgets

US President Donald Trump’s all-out tariff strike may play to politics, but it’s marketers and advertisers who’ll now have to brace for budget whiplash.

22 hours ago

Meta unveils AI-driven tools for omnichannel ads

Early tests carried out by Meta among India’s e-commerce brands using Advantage+ catalogue ads optimisation witness 14% ROAS growth, the global social media giant states.