Campaign India Team
Aug 31, 2018

Weekend Wrap: 31 August

In the news: Cadini, Makani Creatives, Nikulsan, Sanjay Gandhi National Park, Sony Pictures Networks, Vega

Weekend Wrap: 31 August
Makani Creatives bags Panasonic TV's creative mandate
 
Panasonic has appointed Makani Creatives to handle creatives for its range of televisions. The agency has already released a film featuring Ranbir Kapoor. 

 
Nikulsan bags Somany Ceramics' digital mandate 
 
Nikulsan has bagged the digital mandate for Somany Ceramics following a multi-agency bid. The mandate includes social media marketing (SMM), search engine optimisation (SEO) and online paid marketing campaigns.
 
Sanjay Gandhi National Park gets Raveena Tandon as brand ambassador
 
Maharashra Forest department has announced the appointment of Raveena Tandon as brand ambassador of Sanjay Gandhi National Park. A programme is tentatively scheduled in the first week of September along with inaugurations of New Sanjay Gandhi National Park website and a Jan Dhan - Van Dhan shop.
 
SPN retains UEFA broadcasting rights
 
 Sony Pictures Networks India (SPN) has retained the broadcast rights to the UEFA Champions League, UEFA Super Cup and UEFA Europe League in the Indian sub-continent until 2020-21. The deal also includes exclusive live-streaming on SonyLIV. The group stage matches are set to start on 18 September 2018.
 
Nargis Fakhri to endorse Cadini
 
Cadini has signed Nargis Fakhri as the face of Cadini in India. Cadini is an Italian fashion brand. 
 
Vega ropes in Sonam K Ahuja
 
Sonam K Ahuja has been roped in to endorse Vega - a beauty accessory and appliances brand in India. The association begins with the TVC appearing in Vega's hair styling appliances portfolio. 
 
Source:
Campaign India

Related Articles

Just Published

16 hours ago

Zepto and boAt's festive ad hits the right note

Quick delivery meets premium sound in Zepto and boAt's witty ad, saving parties and spotlighting festive chaos with humour.

21 hours ago

From leaks to locks: Ensuring piracy-free OTT ...

The co-founder and CEO of VdoCipher explains why brand marketers must advocate for DRM to help OTT platforms secure streaming content and boost their own advertising returns.

2 days ago

Radio ad volumes rise by 2%; services lead during ...

Total number of advertisers grows by 10%; Gujarat leads states with 18% share, finds AdEx India's report on radio advertising during January-September 2024.