Please sign in or register
Existing users sign in here
Having trouble signing in?
Contact Customer Support at
[email protected]
or call+91 22 69489600
Jan 28, 2009
Why "The Mac is Obama, Microsoft is McCain"
Steve Jobs didn't say that. On the 25th anniversary of the original Macintosh I chanced upon this provocative quote in an article by Steven Levy, senior writer of Wired. It was contrarian, controversial and cultural. Very much like the Mac.Apple introduced the Mac with the famous "1984" television commercial made by Ridley Scott that ran on the Super Bowl. This spot, that was aired only once, invoked author George Orwell's message and stood as a warning against conformity.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
.jpg&h=334&w=500&q=100&v=20250320&c=1)
.jpg&h=334&w=500&q=100&v=20250320&c=1)
Related Articles
PROMOTED
Jun 29, 2025
Josy Paul: Cannes Homecoming will be like a ...
Just Published
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
2 hours ago
Killer showcases Meezaan Jaffri in new ‘I Wear ...
Killer has released new digital films with Meezaan Jaffri to reinforce its positioning as a contemporary Indian men’s lifestyle brand.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
3 hours ago
GrowthJockey’s Intellsys introduces AdGPT to ...
The prescriptive ad intelligence system is designed to help marketers shift from data analysis to actionable decisions.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 day ago
Reebok and Dove unveil limited-edition ‘Reborn ...
The limited-edition collection is inspired by resilience and the process of rebuilding.
.jpg&h=268&w=401&q=100&v=20250320&c=1)
Advertising
1 day ago
Avvatar partners with Janhvi Kapoor to promote ...
It has collaborated with Janhvi Kapoor to strengthen its positioning in India’s growing high-protein snacking market.
