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Steve Jobs didn't say that. On the 25th anniversary of the original Macintosh I chanced upon this provocative quote in an article by Steven Levy, senior writer of Wired. It was contrarian, controversial and cultural. Very much like the Mac.Apple introduced the Mac with the famous "1984" television commercial made by Ridley Scott that ran on the Super Bowl. This spot, that was aired only once, invoked author George Orwell's message and stood as a warning against conformity.
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The new television commercial positions the TVS NTORQ 150 around performance-led riding and racetrack-inspired everyday mobility.
The new tourism campaign positions the state around experiential travel, cultural immersion and discovery beyond conventional destination-led narratives.
The public sector lender has appointed a Mumbai-based agency after a competitive pitch to manage its corporate communications mandate.
He will oversee client relations and content strategy.