Adventures of Baldy and Beardy
Baldy and Beardy, an advertising duo that comprises a writer who is sarcastic and brave on social media, and his partner, a gifted artist, continue sharing their adventures with Campaign India
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WPP brings T&Pm fully within its global network
The agency will continue to operate independently, while collaborating closely with WPP’s wider network of companies.
Performance vs. branding? You're asking the wrong ...
While marketers wage endless war over metrics versus memory, the smartest brands have already moved on, argues Quantum's Saim Qadri.
Indian consumers voice rising fear about tech ...
As AI and digital begin to encompass all aspects of work, 19% more Indians are worried about it destroying lives, an Ipsos study finds.
‘Follow the Sun’ model, AI-driven capabilities to ...
The PR major’s in-house service production unit amplifies global reach through AI, time-zone synergies, and regional studios, in a bid to position itself as a leader in agile, high-quality content delivery.