Images from Wharton Future Of Advertising Round Table - India
The Wharton Future of Advertising Project aims to trace the evolutionary path of advertising that is emerging from the interplay between old media and emerging new media channels and a world in which consumers are the driving force. The India conference, held at the India Habitat Centre in Delhi on 20 July, 2011, brought together a select group of marketers, representatives of advertising, media and digital agencies, and some other people with an interest in the stream, to discuss the way forwar
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
WPP boss Mark Read hits back at employee vitriol ...
CEO told Campaign's sister title, PRWeek, that some of the comments being made about his decision to require all employees to work in the office at least four days a week do not reflect the views of many staff.
AiVANTA, UnScript to offer AI-based video solutions ...
The duo to provide AI-powered personalised videos for advertising and social media marketing requirements of brands in India.
Why is PVMA missing ‘U’?
The temporary rebranding to ‘PVMA’ signals its entry into badminton, backed by a collaboration with PV Sindhu—a strategic activation that highlights the sport’s rising importance in Indian sports marketing.
WPP’s back-to-office push: Is India’s adland ready ...
SOUNDING BOARD: Will the work-from-office mandate foster creativity and team collaboration, or is the advertising risking attrition?