Campaign India Team
Apr 27, 2021

Live blog: News updates - week of 26 April

In the news: Asics, Brand Sentry

Asics adds Ravindra Jadeja as brand ambassador 
 
Asics has announced the appointment of Ravindra Jadeja as brand ambassador. According to the brand, Jadeja matches Asics' passion, pace and performance ideology. 
 
Root Natural appoints Brand Sentry
 
E-commerce beauty brand Root Natural India has appointed Brand Sentry for its brand building activities. The agency will handle digital media planning and strategic requirements for the brand, including social media management, web solutions, influencer outreach, and online reputation management. The mandate was won following a multi agency pitch.

 

Source:
Campaign India

Related Articles

Just Published

4 hours ago

'The holding company model has been broken for a ...

EXCLUSIVE: Fresh off two major acquisitions in 2024, Jamie Posnanski unpacks why the traditional agency-supplier model needs an overhaul, combating transformation fatigue, and why so few clients believe their agency models are fit for purpose.

4 hours ago

Ogilvy’s Ricardos Vaz: 14 years in, but still ...

CREATIVE SPARKS: The agency’s senior creative director is a masterful storyteller, blending sharp strategy, emotional depth, and fearless creativity to craft campaigns that leave a lasting impact.

6 hours ago

JioHotstar, Nielsen to collaboratively offer ...

Following its recent merger, JioHotstar aims to provide actionable ad insights to advertisers ahead of Tata IPL 2025 through this partnership.

7 hours ago

Sprite’s ‘Thand Rakh’ campaign serves chill with a ...

With humour and fizz, its latest campaign turns everyday chaos into refreshingly cool moments, keeping Gen Z effortlessly chilled.