Mumbai launch of 'Don't flirt with rural marketing' by RV Rajan
Rural marketing veteran RV Rajan's book titled 'Don't flirt with rural marketing' was launched at a Crossword store in Mumbai on 11 November. Ravi Pisharody released the book while Dr MG Parameswaran recieved the first copy. Also present at the event was publisher K Srinivasamurthy, and guests including Sam Balsara.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
Omnicom warns staff in-office requirement will ...
The in-office policy was updated in November, when Omnicom acquired Interpublic Group.
IPL’s ecosystem value dropped 20% in 2025: Brand ...
Despite this, the IPL set a groundbreaking online broadcasting record, with over 384.6 billion minutes of watch time.
Reimagining creative work through the new labour codes
The codes do not limit creativity. Rather, it helps unlock it–consistently, ethically, and at scale.
How Maitri Advertising's Deep Southern Roots Are ...
The independent agency's culturally rooted approach to South Indian markets earns recognition with campaigns for Asianet, Bigg Boss Malayalam, and MyG.
