Campaign India Team
Nov 14, 2013

Mumbai launch of 'Don't flirt with rural marketing' by RV Rajan

Rural marketing veteran RV Rajan's book titled 'Don't flirt with rural marketing' was launched at a Crossword store in Mumbai on 11 November. Ravi Pisharody released the book while Dr MG Parameswaran recieved the first copy. Also present at the event was publisher K Srinivasamurthy, and guests including Sam Balsara.

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Just Published

8 hours ago

StayVista debuts Gram’s, a neo-vintage lifestyle ...

StayVista has introduced Gram’s, a design-led lifestyle hotel concept built around nostalgia, community and contemporary travel preferences.

14 hours ago

Adani seeks single agency for INR 600-crore media ...

The conglomerate has issued a RFP demanding high-scale credentials as it shifts to a digital-heavy, ROI-led model with expanded influencer activity.

17 hours ago

The INR 12-lakh crore opportunity brands are missing

To a large extent, the differently abled community remains invisible to marketers. But some brands are trying to change that through smarter advertising and inclusive design.

17 hours ago

The feed is full, but we’re all starving

Why brands must stop performing for algorithms and start speaking to humans again