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Apr 09, 2025

63% of Gen Z Indians give high importance to mental health: Study

Nearly 78% of India’s Gen Z feel positive about taking responsibility for their own health, finds a global Gen Z study conducted by Burson.

Apr 08, 2025

How the tariff war could strengthen Apple's ties with India

India could produce up to 25% of iPhones this year as Apple shifts production to counter escalating tariffs.

Mar 21, 2025

Apple and Google’s RCS deal: A messaging shake-up for marketers?

SOUNDING BOARD: As Apple and Google discuss a potential partnership for RCS, Campaign probes how it could impact business communications on messaging platforms in India.

Jan 13, 2025

Apple Siri settlement: A discretion jolt for advertisers

Active listening tech offers potential and peril, forcing advertisers to balance innovation with user trust in a privacy-first world, notes Famous Innovations’ CEO.

Jan 13, 2025

Is Apple’s $95 million settlement a data privacy wake-up call?

A $95 million settlement raises urgent questions about privacy laws, ethical advertising, and the future of consumer trust.

Nov 29, 2024

Global ad spend to hit $1.08 trillion in 2024 as digital and TV grow: WARC

Its latest study reveals tech giants' intensifying dominance of global ad spend and social media leading unprecedented growth—but regulatory headwinds still threaten to reshape this burgeoning landscape.