capital

Feb 24, 2025

Godrej Capital’s Aarohi film asks the questions women already face

Real women replace scripted narratives in its latest campaign, tackling the everyday biases that female entrepreneurs confront—both in boardrooms and bank loans.

Sep 30, 2024

Tata Capital tells viewers to keep the faith while striving for their goals

The three-film campaign draws parallels between its brand ambassador, cricketer Shubman Gill’s journey, and that of consumers, narrating relatable scenarios from their respective everyday lives.

Aug 27, 2024

Conran Design Mumbai helps rebrand Adani Capital and Home Finance as Tyger Capital/Home Finance

The rebranding follows US-based Bain Capital’s acquisition of Adani Group's stake in Adani Capital and Adani Housing Finance last year.

Aug 08, 2024

The CMO's MO: Godrej Capital’s Nalin Jain on revamping marketing to hit new highs

The chief marketing officer discusses how the financial services company is boosting its brand visibility with a savvy mix of online and offline tactics—making its name the one everyone knows.

Jun 20, 2024

Aditya Birla Capital teams up with IOA for Paris Olympics 2024

Aditya Birla Capital will launch a cohesive marketing campaign featuring leading athletes who will be representing India in the Paris Olympics 2024

Sep 18, 2010

Publicis + Capital = Publicis Capital

Sunil Sachdeva and Prasad Subramaniam will take Joint Chairmanship of Publicis Capital and Hemant Misra will be the CEO.