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Affle targets 900% growth by 2035 with AI-powered solutions for SMEs
The adtech player introduces Optix AI and CTV AI to address the TV advertising needs of small and medium enterprises (SMEs).
BuzzFeed to launch new social media platform in beta this year
The new platform will reposition BuzzFeed from a news and entertainment business to a tech and social media company.
OrangeGlobal expands leadership team
OrangeGlobal Stories has onboarded senior industry professionals to head its key business functions as it prepares to launch its Eshtory platform.
Pocket FM tunes in SoundCake for crowdsourced creativity
The audio platform will share shortlisted tunes with 200 million listeners globally, inviting votes for its community-driven branding campaign.
CARS24’s ‘Dowry collection’ campaign challenges traditions, sparks debate
This wedding season, the autotech platform urges a shift from outdated customs to values that truly uplift love and equality.
Skyscanner unveils privacy-centric ads platform for travel brands
Developed in partnership with airlines, online travel agencies, media agencies, and travel brands, it will be rolled out to select partners in the first quarter of 2025.
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