rajul kulshreshtha
Kinetic launches airport and in-flight media specialist Aviator in India
Aviator India will be headed by Anu Gera, business director at Kinetic India
Motivator wins media duties for Lemon Mobiles
Motivator, a division of Group M, has won the media duties for Lemon Mobiles. Work on the account has already started.Rajul Kulshreshtha, managing director of Motivator, said, “We usually work with emerging corporates and other clients who need the media, but haven’t utilised its power as yet. We believe in the peer-to-peer approach, wherein we spend more time with our clients to understand what they want from a media marketing perspective, versus a rate per-10 seconds kind.”
Motivator, Taproot bag UTV account
UTV Global Broadcasting has brought Motivator and Taproot on board to handle the media and creative duties of all its channels, respectively.The agencies bagged the account without a pitch.
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