Rajul Kulshreshtha will join Madison Media Plus as chief executive officer on 3 June. Kulshreshtha will be based in Delhi and joins the agency post two entrepreneur stints as founder of The Consilium and Xposure.
Vikram Sakhuja, partner and group CEO Madison Media and OOH, said, “I am delighted to have a dynamic leader like Rajul join our team. Am confident that Rajul will be able to add tremendous value to both our clients and our team in Delhi.”
Kulshreshtha said, “I have always been an entrepreneur at heart and building businesses has been a passion. I will continue to pursue that passion here at Madison. Working with Sam, Vikram and the team is a great privilege and one that I will value and learn from. Having met the team here, I do believe that there is a lot that we can achieve together and add huge incremental value to our clients."
In a career spanning 25 years, he has also worked with Motivator, Kinetic, McCann, Zenith and CNBC.