super bowl
Raahil's blog: Will Cred help the IPL become the Super Bowl of Indian advertising?
As brands like Cred and Dream11's IPL campaigns go viral, the IPL may be at the cusp of becoming India's very own Super Bowl
Adland should stop trying to save the world and start selling
It's time adland returned to its raison d'être. That’s according to the author and creative director Steve Harrison, who argues agencies must rediscover their commercial purpose in order to play their part in the post-pandemic economic recovery and reclaim the respect of the boardroom
Hulu hijacks Instagram's World Record Egg to push live TV for Super Bowl
The latest post means the end of a mammoth underground race to become the first to monetise the account.
Weekend Watch: Mr Clean, cleaner of your dreams
Watch the film conceptualised by Leo Burnett Canada here
Super Bowl 2016 ads
Regulars such as Budweiser will again make an appearance, but there will also be first-time Super Bowl advertisers like Amazon and Kia
Porn and the Super Bowl
If advertising were a porn film, then the Super Bowl would be the ‘money shot’. Literally.
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