Watch the film conceptualised by Leo Burnett Canada here
Mr Clean, the all purpose cleaner brand from Procter & Gamble rolled out a 30-second spot during the Super Bowl.
Conceptualised by Leo Burnett, Canada, the film shows a home-maker who's upset with the stains in her kitchen. A macho man appears out of nowhere and charms her by cleaning the toughest of stains. As she falls for Mr Clean, her reverie is broken by someone calling out to her. The commercial ends with the home maker taking every one by surprise.
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Announces AJIO as the first Indian brand using the new feature.
The market research firm’s new AI-powered ad testing solution aims to provide actionable insights within minutes.
The tool has undergone testing for around a year with advertisers including L’Oréal and LVMH.
Fixing geographical issues in China and Indonesia and accelerating India are among Fernandez’s key priorities.
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