Campaign India Team
Aug 16, 2023

Aaj Tak uses AI to recreate national anthem with freedom heroes

Watch the film conceptualised by HyperCollective here

Aaj Tak has rolled out a campaign 'national anthem AI' to commemorate India's 77th Independence Day. 
 
Conceptualised by HyperCollective, the film revives voices of Indian freedom fighters through AI.
 
It features prominent figures from India's freedom movement such as Mahatma Gandhi, Pandit Jawaharlal Nehru, Subhash Chandra Bose, Sarojini Naidu, Babasaheb Ambedkar, Chandrashekhar Azad, Rabindranath Tagore, and Sardar Vallabbhai Patel, render the national anthem. 
 
Source:
Campaign India

Related Articles

Just Published

15 minutes ago

Publicis CEO hits out at Omnicom’s ‘apples and ...

Arthur Sadoun calls on Omnicom to change how it reports revenues to improve transparency after IPG takeover.

23 minutes ago

WPP CEO Cindy Rose appoints Conrad Persons as chief ...

He was promoted to CEO of Grey London in April.

1 hour ago

Nilkamal focuses on its core, the OG plastic chair ...

Nilkamal and The Womb have released an AI-generated film that celebrates the brand’s legacy and its iconic plastic chair.

2 hours ago

Collective Artists Network partners with Bruised ...

The new digital travel platform is designed to merge creativity, technology and community engagement.