The Work
Campaign India Team
Dec 21, 2021

Britannia Good Day adds more smiles to each pack

Watch the film conceptualised by Lowe Lintas here

Watch the film conceptualised by Lowe Lintas here

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 022 69047500

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

1 JioStar unveils JioHotstar, merging JioCinema and Disney+ Hotstar

CCI raids raise questions on advertising ethics in India

2 CCI raids raise questions on advertising ethics in India

Kia's Sonet embarks on a journey of uncharted thrill

3 Kia's Sonet embarks on a journey of uncharted thrill

Adland under scrutiny: CCI raids top agencies over alleged price-fixing

4 Adland under scrutiny: CCI raids top agencies over alleged price-fixing

Cadbury 5 Star gives the AI revolution a humorous pushback

5 Cadbury 5 Star gives the AI revolution a humorous pushback

Brand banter or brand blunder? The fine line in cola wars

6 Brand banter or brand blunder? The fine line in cola wars

Moves and wins roundup: Week of 24 March

7 Moves and wins roundup: Week of 24 March

Apple and Google’s RCS deal: A messaging shake-up for marketers?

8 Apple and Google’s RCS deal: A messaging shake-up for marketers?

Pepsi moments don’t wait—and neither do we: Cathy Graham Kidd

9 Pepsi moments don’t wait—and neither do we: Cathy Graham Kidd

Paddy’s new bet: Another indie shop in a crowded market

10 Paddy’s new bet: Another indie shop in a crowded market

Related Articles

Britannia Good Day takes up the cause of cleft on World Smile Day
Advertising
Oct 06, 2023
Campaign India Team

Britannia Good Day takes up the cause of cleft on ...

Jawa Motorcycle parks creative at Lowe Lintas
Advertising
Feb 15, 2024
Campaign India Team

Jawa Motorcycle parks creative at Lowe Lintas

Britannia Good Day swaps prominent celebrities' characteristics
The Work
Jul 12, 2021
Campaign India Team

Britannia Good Day swaps prominent celebrities' ...

Britannia Good Day brings friends together while schooling from home
The Work
Jan 27, 2021
Campaign India Team

Britannia Good Day brings friends together while ...

Just Published

A tale of two campaigns: Borrowing from the past without looking at recent history?
Advertising
1 hour ago
Sumit Chaurasia

A tale of two campaigns: Borrowing from the past ...

It is easy to get trapped in nostalgia. But Famous Innovations’ creative head cautions that brands and agencies need to maintain a fine line between cultural tribute and creative redundancy.

Heineken appoints WPP for global shopper and commerce marketing
Advertising
2 hours ago
Campaign India Team

Heineken appoints WPP for global shopper and ...

Heineken, Heineken 0.0, and Heineken Silver are covered under the deal's scope.

AKQA co-founder Tom Bedecarré dies, aged 69
Advertising
3 hours ago
Beau Jackson

AKQA co-founder Tom Bedecarré dies, aged 69

'Silicon Valley’s favourite ad man' is honoured by friends and colleagues.

LinkedIn picks network for $97 million global media account
Advertising
3 hours ago
Beau Jackson

LinkedIn picks network for $97 million global media ...

The appointment follows a closed process across several global markets.