Arati Rao
Jun 25, 2011

Cannes Lions 2011: "We are sharing, manipulating, playing in a digital sense vastly more than we were even a couple of years ago"

Amsterdam Worldwide's Brian Elliott and Richard Gorodecky talk about the Intel 'Visual Life' campaign and the benefits of releasing it on digital

wide player in 16:9 format. Used on article page for Campaign.

In this video interview, Brian Elliott, CEO and founder, Amsterdam Worldwide, and Richard Gorodecky, executive creative director, Amsterdam Worldwide, discuss the new 'Visual Life' campaign for Intel, and what clients are asking for these days.

 

 

Source:
Campaign India

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Related Articles

Just Published

16 hours ago

Forevermark tests retail playbook in India’s ...

Its ‘My Guiding Light’ campaign centres personal agency in diamond buying, positioning value-led choice amid rising competition from lab-grown diamonds.

17 hours ago

Marriott Bonvoy makes loyalty feel intuitive in new ...

Directed by Emmy Award‑winner Rhys Thomas and produced by Stink London, the hotel chain has launched localised versions for India, Japan, and Korea.

18 hours ago

Shivaram Lakshminarayan steps up as Ruder Finn ...

Atul Sharma exits after seven years at the helm.

19 hours ago

Omnicom introduces next-gen Omni at CES, bringing ...

Following Omnicom’s acquisition of IPG, Omni is now also powered by assets originally under the latter.