Radhika Joshi
Apr 05, 2013

VIDEO: Goafest 2013 - What agencies want!

While the Advertising Conclave explored what clients expect from agency partners, Campaign India asked adlanders for their wish list from clients

As Goafest 2013 kicked off with the Advertising Conclave on 4 April on the theme ‘Time to listen’, clients took centre stage to air expectations from agency partners.

Campaign India asked adlanders for their expectations from clients. If there is a wish list, what’s on it?
The first video (above) features McCann WorldGroup’s Prasoon Joshi, IPG Mediabrands’ Shashi Sinha, BBH India’s Patha Sinha, Madison World’s Lara Balsara and JWT India’s Senthil Kumar.

Watch what DDB Mudra Group’s Madhukar Kamath, ad2c’s Madan Sanglikar, Aegis Media’s Ashish Bhasin and Draftfcb-Ulka’s KS Chakravarthy expect from clients in the second video here:
 

Source:
Campaign India

Related Articles

Just Published

11 hours ago

HUL, Honasa settle sunscreen campaign lawsuit

HUL to take down digital versions of the campaign; Honasa removes social media posts making a reference to Lakmé.

15 hours ago

VDO.AI launches cricket-themed ad formats

Aims to help brands deliver 3x consumer engagement for their IPL ad campaigns.

19 hours ago

Global adspend on news brands forecast to decline ...

Creator journalists and UGC are starting to draw more attention from advertisers wary of potentially distressing content on news brands.

20 hours ago

Omnicom CEO John Wren dismisses speculation about ...

Wren was speaking at the Q1 earnings call and expects to close the IPG acquisition in H2 2025.