Campaign India Team
Aug 08, 2013

Video: IAA Debates Bengaluru: ‘Social media is not a good business’

The verdict delivered was ‘For’ the motion at the International Advertising Association India Chapter’s ‘IAA Debates’ in Bengaluru presented by the Dainik Bhaskar Group.

The fourth in the series of International Advertising Association India Chapter’s ‘IAA Debates’ in Bengaluru was presented by the Dainik Bhaskar Group on 26 July 2013.

Arun Anant, CEO, The Hindu Group of Publications and Partha Sinha, managing partner, BBH India spoke ‘FOR’ the motion, while Ashok Lalla, global head - digital marketing, Infosys and Zerin Rahman, co-founder, IndigoEdge spoke ‘AGAINST’ the motion. The session was moderated by Sanjay Trehan, head – MSN.

The debate saw the verdict being delivered in favour of the motion: ‘Social media is not a good business’.

Source:
Campaign India

Related Articles

Just Published

14 hours ago

Advertisers, it’s time to face facts. Because truth ...

Tech companies doing away with fact checkers is further proof of why advertisers must support journalism.

14 hours ago

LS Digital launches AI marketing stack

The stack incorporates the technologies of research AI, generative AI, and predictive AI to help brands improve the effectiveness of their campaigns.

15 hours ago

Kantar Group sells Kantar Media to HIG Capital

Valued at $1 billion, the acquisition deal is expected to be completed by the end of the current calendar year.

18 hours ago

GroupM axes global agency CEO roles in major ...

EssenceMediacom, Mindshare and Wavemaker brands will still operate globally and local market CEOs will retain their roles.