Advertising
Noel D'souza
Oct 16, 2023

Partha Sinha on the power of an idea

At an event hosted by The Times of India and WARC, Sinha revealed how creativity can drive brand success in a fast-paced digital world

Please sign in or register

Access limited free articles a month after free, fast registration.

Existing users sign in here

Or
Register Now
Forgotten Password?

Having trouble signing in?

Contact Customer Support at
[email protected]
or call+91 22 69489600

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

1 Deepika Padukone fronts Nykaa’s playful Pink Friday campaign

Jewelbox launches campaign with Vaani Kapoor on modern self-expression

2 Jewelbox launches campaign with Vaani Kapoor on modern self-expression

Birla Opus Calista showcases stain resistance in new campaign

3 Birla Opus Calista showcases stain resistance in new campaign

Adani seeks single agency for INR 600-crore media overhaul

4 Adani seeks single agency for INR 600-crore media overhaul

Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

5 Swiss Beauty launches ‘We Got You, Girl!’ celebrating expressive femininity

Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

6 Why MMA’s Moneka Khurana feels it’s time to retire the CMO title

Johny Lever features in KFC’s new Feastival campaign

7 Johny Lever features in KFC’s new Feastival campaign

How Perfetti’s marketing formula endures amid India’s changing tastes

8 How Perfetti’s marketing formula endures amid India’s changing tastes

India’s quick commerce surge exposes a discipline gap for marketers

9 India’s quick commerce surge exposes a discipline gap for marketers

Kinder Joy launches DC-themed Funko Pop! collection in India

10 Kinder Joy launches DC-themed Funko Pop! collection in India

Related Articles

Strategy at a crossroads: WARC report reveals the discipline’s identity crisis
Advertising
Oct 07, 2025
Campaign India Team

Strategy at a crossroads: WARC report reveals the ...

Partha Sinha on the grand jury for Effie Hong Kong
Advertising
Oct 20, 2023
Campaign India Team

Partha Sinha on the grand jury for Effie Hong Kong

Campaign India Marcomverse: If we publish everything clients want, they'll stop reading the newspaper - Partha Sinha
Media
Nov 10, 2023
Campaign India Team

Campaign India Marcomverse: If we publish everything...

Partha Sinha re-elected as president of The Advertising Club
Advertising
Sep 14, 2022
Campaign India Team

Partha Sinha re-elected as president of The ...

Just Published

Why LLMs should be “decolonised”
Advertising
13 hours ago
Nishith Srivastava

Why LLMs should be “decolonised”

LLMs today need to speak a variety of languages, not just English with an accent.

Following Omnicom’s acquisition of IPG, the Omnicom Health structure becomes clear
Advertising
15 hours ago
Jameson Fleming

Following Omnicom’s acquisition of IPG, the Omnicom ...

Employees are still looking for clarity around new policies regarding return-to-office, severance and more.

Netflix to purchase Warner Bros. film and streaming businesses
Media
15 hours ago
Kyle O’Brien

Netflix to purchase Warner Bros. film and streaming ...

The deal looks to be worth over $80 billion, but faces antitrust resistance.

Five agencies vying for Ikea creative account
Advertising
16 hours ago
Charlotte Rawlings

Five agencies vying for Ikea creative account

The review is at the chemistry stage.