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Srishti Media is extending its integrated advertising and multicultural marketing capabilities to North America.
Freshworks’ latest global survey outlines how organisational and software complexity affects revenue, productivity and workforce morale.
92% of Indian comms and marketing teams already use AI, one of the highest in Asia. Yet GEO readiness lags.
Soaring cart abandonment rates, undecided consumers and a tendency to mass-serve irrelevant ads are challenges that can spike during this season.