Nisha Narayanan
Feb 22, 2024

Ameen Sayani was the man who composed a masterpiece on the airwaves: Nisha Narayanan

The director and COO, Red FM and Magic FM, embarks on a nostalgic journey, delving into the remarkable legacy of the late Sayani, illuminating how he epitomised radio excellence and fostered a sense of unity among listeners

Ameen Sayani was the man who composed a masterpiece on the airwaves: Nisha Narayanan

I hail from a family of radio broadcasters and the cumulative number of years that we have belonged to this industry has been over 75 years. 

 

Over the years, while I was learning and working with radio, I’ve met Ameen Sayani multiple times, and it’s been an honour. As a radio broadcaster, he remains etched in my core memory because he made people believe that one voice could make a difference. And honestly, that has been a game-changer.

 

Every Wednesday evening, the people would gather to hear the iconic lines: 'Jee haan bhaiyoo aur behnoo, main hoon apka dost Ameen Sayani aur aap sunn rahein hain Binaca Geetmala!' (Yes, brothers and sisters, I am your friend Ameen Sayani and you have been listening to Binaka Geetmala!) It became a cultural phenomenon. 

 

He united people through the universal language of music that became a tradition and continues to be a sacred part of our lives.

 

Ameen Sayani was the man who composed a masterpiece on the airwaves that outshined for years, touching every soul of our nation. I extend my deepest condolences to the legendary radio presenter behind the timeless 'Binaca Geetmala.' 

 

It is overwhelming to bid farewell to the legend whose legacy lives is the foundation of our beloved industry. 

 

Rest in peace, Ameen Sayani.

 

(The author is director and COO, Red FM and Magic FM)

Source:
Campaign India

Related Articles

Just Published

25 minutes ago

AI’s ‘Sputnik moment’: What DeepSeek could mean for ...

DeepSeek has dominated headlines and the discussions over AI for the past week. But what impact will it have on marketing?

1 hour ago

The multi-screen juggle: How brands keep up with Gen Z

Today’s consumers seamlessly switch between mobile, CTV, and DOOH. Adtech firms are decoding cross-platform strategies to keep brands relevant everywhere.

18 hours ago

Epsilon appoints Pratik Nath as managing director ...

Overseeing its global capabilities centre in India, he will drive the optimisation and performance of the company’s solutions for its international clientele.

20 hours ago

Aptech targets INR 500 crore revenue from Creval by ...

Company plans to reach out to five lakh college students in India to promote the newly launched AI-based visual art evaluation tool.