Campaign India Team
Mar 25, 2019

Anil K Nair joins VMLY&R India as CEO

Moves from Law & Kenneth Saatchi & Saatchi

Anil K Nair joins VMLY&R India as CEO
VMLY&R has announced the appointment of Anil K Nair as CEO for India.
 
Nair will be based in Mumbai and report to VMLY&R Asia's co-CEO Tripti Lochan, who is based in Singapore. He moves from L&K Saatchi & Saatchi after a 17-year stint, where he was most recently CEO (digital) and managing partner.
 
Lochan said, “We are committed to cultivating truly connected brands that generate real ROI for our clients and their clients. Anil comes to us with the right vision and experience to make this happen, marrying strategy with an understanding of brand, digital and commerce. He boasts an exemplary record for driving agency excellence and innovation, while exhibiting a deep understanding of the Indian marketplace. This is an exciting time for VMLY&R as we continue to flourish in India, and I can think of no one better to lead the way.”
 
Nair said, “At a time when consumer behaviour and demand continues to evolve in line with advancing technology, VMLY&R. with its “marketing-company meets creative-agency” rigour, represents a breath of fresh air for its clients via a service offering which is arguably the most relevant , necessary and contemporary in the market today.“It’s an honour to join the VMLY&R family at such an exciting time, and I look forward to playing my part in VMLY&R’s continued success story in India.”
 
 
                                                                                                                                                                                                                            
Source:
Campaign India

Related Articles

Just Published

14 hours ago

Fooling with flair: Brands indulge in playful ...

From real offers to plain pranks, Indian brands employed harmless humour to engage consumers with an April Fool twist.

15 hours ago

A tale of two campaigns: Borrowing from the past ...

It is easy to get trapped in nostalgia. But Famous Innovations’ creative head cautions that brands and agencies need to maintain a fine line between cultural tribute and creative redundancy.

15 hours ago

65% IPL enthusiasts recall campaigns backed by ...

59% IPL fans engage with influencers, and 14% buy products based on recommendations from those with long-term brand partnerships, finds iCubesWire IPL survey.

16 hours ago

Heineken appoints WPP for global shopper and ...

Heineken, Heineken 0.0, and Heineken Silver are covered under the deal's scope.